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It was launched in 2009 in United States. It is currently being operated in 37 markets.It first started its business in State College, PA and served there only and it was named as LionMenus. In 2009 only the founders relocated in Baltimore and named as LocalUp. After 2012 the company was renamed as OrderUp and switched to a franchising model. The company used $1.5 Million of investment to grow their business in small markets.
In 2013 OrderUp grew their business and had their sites working in about 25 cities of America and also launched mobile application for android an iOS users. OrderUP is the first company which provides digital franchise to target local markets. The company announced $7 Million investment in order to grow its technical team in August 2014.
In July 2015 orderUp became a part of the Groupon family of companies and started operating as both OrderUp and Groupon-To-Go. In July 2015 OrderUp was acquired by GroupOn.